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Instructional Media and Technologies for Learning (7th Edition)
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Author: Robert Heinich, Michael Molenda, James D. Russell, Sharon E. Smaldino List Price: $78.00 Our Price: Click to see the latest and low price ISBN: 0130305367 Publisher: Prentice Hall (16 July, 2001) Edition: Paperback Sales Rank: 132,147 Average Customer Rating: 5 out of 5
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Customer ReviewsRating: 5 out of 5 Nice update of a classic textbook As a co-author, I can report that Instructional Media upholds the tradition established by this textbook in 1982. It is aimed primarily at those who are at the entry level in terms of using media for education or training. It helps instructors decide what media to use for different teaching/learning situations, and gives practical tips on HOW to achieve the best effect when using technology. The book began with a focus on audiovisual media; the sixth edition retains the most relevant audiovisual content, but shifts focus toward computer-based delivery. What remains constant is the conviction that effectiveness of mediated instruction depends very much on what the instructor does...how the technology is integrated into the overall learning program.
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