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Sales Force Automation Using Web Technologies
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Author: Navtej (Kay) Khandpur, Jasmine Wevers
List Price: $44.99
Our Price: Click to see the latest and low price
ISBN: 0471191140
Publisher: John Wiley & Sons (20 October, 1997)
Edition: Paperback
Sales Rank: 73,051
Average Customer Rating: 5 out of 5
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Customer ReviewsRating: 5 out of 5
A must read for anyone starting an SFA project
This book is probably the most complete "how to" book on SFA. The method and tips present allow the reader to truly understand the complexity of these kind of project.Even though the processes presented is focused for "high tech B to B companies", the reader of another industry will take that as an illustration of the power of SFA. 90 pages of the book focus on products : some do not exist and most versions have been updated. If you are an SFA specialist, skip this section, otherwise, take it as an introduction to tools and modules functionalities
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