Speed Up Your Site: Web Site Optimization

Author: Andrew B. King
List Price: $39.99
Our Price: Click to see the latest and low price
ISBN: 0735713243
Publisher: New Riders (14 January, 2003)
Edition: Paperback
Sales Rank: 15,041
Average Customer Rating: 4.8 out of 5

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Customer Reviews

Rating: 5 out of 5
Comprehensive Means To Save You $ and Surfers Time
This book is well researched, comprehensive (HTML, XHTML, CSS, Multimedia; to name a few) tweaking, and offers lots of "Further Readings" from the web and other books.

Don't hesitate; save yourself money (minimalize web space usage) and web surfers time (you want fast loading pages to hold their attention).

I won't even get into the awesome chapter on flow in web design.


Rating: 4 out of 5
Get it fast and read it before doing more Web design
This book deserves 4 1/2 or 4 3/4 stars. A small star is clipped only because of the first two chapters focused on psychology of performance, theory, and background. Some people love the stuff like marketing professionals, but I'm not one of them. The rest of the book is solid gold... actually, platinum.

When we speak of usability, we typically speak of navigation, architecture, legibility, linking, screen size, and browsers. Also key is optimizing your site for fast downloads and this is more than just optimizing gif and jpg images. More people on broadband? Maybe, but not necessarily. Even broadband users have their limits in how long they will wait for a page to load. It's a business problem since it impacts revenue.

Been designing for less than a year? More than four years? Not even a designer, but involved somehow? The book is for all levels and anyone who has a hand in a Web site including decision makers. Experienced designers may have many of the optimization techniques down, but the book brings up others you may not have thought about. I've had my own Web site since 1993 and learned a few new tricks.

Andrew King has written about Web design for a long time and walks the walk as well as talks the talk. He has used his own Web site, Webreference.com, as a case study many times to show how to improve the site design. One reason he and Webreference.com have been well-respected is because everything is in reader friendly English.

Another book? No time to read it? The book is organized to make the most of your time. Use it while you're working on the Web project and refer to it often. You'll understand what King writes the first time and not have a need to re-read it until it makes sense.

If the words HTTP, client, server, and compression sound too techie, King's writing style has a calming effect so readers can understand and apply the concepts. Sites of every size and kind will benefit from this complete reference to create Web sites faster than a speeding bullet. We're all suffering from information overload, including broadband users, get to the book quick.


Rating: 5 out of 5
Full of useful information for page designers
I recommend it for page designers at all levels. It has up-to-date advice on everything from coding to enticing search engines to rank your page highly. You owe it to yourself to read it ... and to the users who visit your pages.

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