The E-Commerce Question and Answer Book: A Survival Guide for Business Managers

Author: Anita Rosen
List Price: $19.95
Our Price: Click to see the latest and low price
ISBN: 0814471544
Publisher: AMACOM (May, 2002)
Edition: Paperback
Sales Rank: 697,267
Average Customer Rating: 4.67 out of 5

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Customer Reviews

Rating: 5 out of 5
A survival guide for managers
Anita Rosen's E-Commerce Question And Answer Book appears in its second edition to provide a survival guide for managers who want to assess their products or services for ecommerce potentials. From fulfillment policies for the Web to selecting service providers, this reviews the basics.


Rating: 5 out of 5
An invaluable step-by-step approach.
Is anyone making money on the Net besides web developers? If so, how can a small business participate, expanding their customer base and growth potential? The E-Commerce Question & Answer Book joins a few others on how to make money on the internet and addresses many side issues, from whether to hire a programmer to create Web pages to understanding how databases work in the e-commerce world. Invaluable here is a step-by-step approach which rates and discusses options and then tells how to achieve goals.


Rating: 5 out of 5
An EXCELLENT guide to making sense of the Internet
Very helpful guide...clear, concise & always to the point. We're a nontechnical company (construction) moving a major part of our business toward e-commerce. This book identified and explained many of the issues & questions we'd been stumbling over. Highly recommend it as both a primer and a blueprint for taking on the e-commerce world.

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