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Streetwise Internet Business Plan: Create a Compelling Plan for Your .Com Business That Will Get It Financed, and Lead It to Success (Adams Streetwise Series)
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Author: Robert Weinberg
List Price: $19.95
Our Price: Click to see the latest and low price
ISBN: 1580625029
Publisher: Adams Media Corporation (June, 2001)
Edition: Paperback
Sales Rank: 442,906
Average Customer Rating: 4.5 out of 5
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Customer ReviewsRating: 5 out of 5
An Encyclopedia of Information
The book is simply superb. It is packed with valuable information presnted in an understandable, enjoyable format, and it contains great humor--which not only makes learning enjoyable, but increases the effectiveness of teaching actual content.I have spent all of my life as an educator, and am constantly reviewing instructional materials. It is extremely rare to find an author that can break down complex material in such a manner that it is understandable to someone with little or no knowledge in the content area. To have that level of material presented in a sytle that makes learning fun as well as productive, is almost unheard of. Yet, that is exactly what Rob Weinberg has done in this book. I enthusiastically recommned this book to anyone considering doing business on the Internet, anyone looking to invest in that market, and to professors and students in business schools throughout the country.
Rating: 3 out of 5
Not serious enough or detailed enough
This book has a lot of unique advice and information on starting up a company and creating an entire business plan, for either an outside investor, just a family member, or internal use only. However, it was not really focused on Dot Com companies like I hoped, and the tone of the book was much too joking for my liking. I like the Dummies books in general, which also offer jokes, but the author went a little overboard here. Too much of the text is fluff, which wastes time while reading each section. Also, I would have preferred serious and real life business plan examples in the appendix. Like I said, some of the advice is really useful when you find it, and it is written in a very easy to read by anyone manner, which might be helpful for some. I just expected a lot more judging by the reviews here.
Rating: 5 out of 5
A MUST READ for anyone revising their business plan
Whether for the entrepreneur or the established business, this is THE book to use when revising a business plan. Weinberg hits the mark again and again, and does so in a way that makes the reader feel he is speaking with an old friend - bad jokes and all. I have been recommending this book to everyone I know.
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